Has your business kept up with the times? Do you know where your customers shop? Do you know who you are competing against?

How is your brand connecting with your market? Rarely is marketing a one size fits all approach. The different methods you use to reach consumers isn't necessarily to reach different segments or demographics.

How much you spend, where you spend, and what you measure, all mean very little without an effective and relevant MESSAGE.

In order to create a truly engaged workforce, I believe it takes both strong leadership and focus on creating professional intimacy with employees, which takes truthfulness and vulnerability. When you have a culture and work environment that fosters intimacy, having purpose and a feeling of connectedness among employees, you will increase employee engagement.

What is a characteristic of young at heart? Curiosity. The truth that really penetrated my thoughts was the concept of staying curious as we age. Why do we tend to lose that sense? What causes us to think we know enough?

Loving my clients? My employees? Really! Think about it. How does one create a culture and an experience that is unique? A business that is talked about? A brand that has a legacy? It's not an accident. It takes intentionality and purpose. How does one "love" their client?